Monthly Archives: April 2012

Is fiber optic cable capacity too much ?

An article in the Wall Street Journal (April 3, 2012) suggests that fiber optic capacity expansion is too optimistic, pointing to 3% utilization of cable in big cities and new laser technology that expanded capacity in the past. But capacity … Continue reading

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Social Networking at P&G to drive sales growth

An article in Bloombergbusinessweek (April 3, 2012) describes Proctor & Gamble’s foray into social networking and its demand impact. A Facebook campiagn for Pepto-Bismol focused on “Celebrate Life” – targeting users of the product on Saturday and Sunday mornings – … Continue reading

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Unilever’s Sustainability Measures for its Supply Chain

A white paper by Verdantix Ltd (http://www.verdantix.com/uploadedfiles/products/Verdantix%20Unilever%27s%20Strategy%20Leverages%20Value%20Chain%20Influence.pdf) describes specific measures at Unilver e.g., measurement of its environmental impact per unit of consumer usage i.e., per tea bag or per dose of detergent, with a goal to decrease that impact by … Continue reading

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Wal-Mart’s ecommerce approach to combat Amazon.com

An article in Bloombergbusinessweek (April 2, 2012) cites WalMart’s 8 % growth in 2011 vs Amazon.com’s 41 % growth as reason for WalMart to innovate in the ecommerce space. The result (a) Endless Aisle – which permits customers to order … Continue reading

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What are GM’s choices for the Opel plant in Bochum, Germany ?

An article in the New York Times (April 2,2012) describes worker frustration at GM’s Opel plant in Bochum, Germany, with worries that it will be shut down in 2014. Wages at the plant are six times the wage rate in … Continue reading

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The reuse vs recycling decision at Starbucks

An article in Sustainable Brands (http://www.sustainablebrands.com/news_and_views/articles/starbucks-increases-recycling-backs-away-reusable-mugs?utm_source=newsletter&utm_medium=businessweekly&utm_campaign=april2) describes a decision by Starbucks to shift from reuseable to recylclable cups. Reuseable mugs were related to a 5 % increase in water usage in 2011, after and 17 % drop from 2008 to … Continue reading

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The risk in Apple’s IP protection and litigation strategy

An article in Bloombergbusinessweek (April 2, 2012) describes Apple’s jihad against Google, Samsung, Motorola and their Andrioid powered hardware devices. But each specific IP case dredges up prior art – work by other several years ahead of Apple, thus casuing … Continue reading

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How many hours should Chinese workers work at Foxconn’s plant ?

An article in the New York Times (March 31, 2012) suggests that only 18% of the Chinese employees at Foxconn’s plant have complaints about working longer than the Chinese government mandated maximum of 49 hours each week, with overtime for … Continue reading

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