Tag Archives: tracking

Tracking consumers and adjusting inventory locations to improve retail performance

An article in the Wall Street Journal titled “Hot at the Mall:Heat Maps to Track Shoppers” (December 9,2013) describes heat sensor technology and cell phone tracking software used by retailers to identify shoppers routes through the store, bottlenecks, and products … Continue reading

Posted in competitiveness, consumer, Ecommerce, Operations Management, Service Operations, technology | Tagged , , , , , , , , , | 24 Comments

Tracking retail customer movements using their cell phones – a prerogative or intrusive ?

An article in the New York Times (July 14, 2013) describes an experiment at Nordstrom, after informaring customers, that tracked customers “using the wi-fi signals from their smartphones”. But the cell phones unique signature also permits tracking customer repeat trips, … Continue reading

Posted in Ecommerce, Operations Management, Service Operations, Supply Chain Issues | Tagged , , , , , | 1 Comment

Tracking medicines to prevent counterfeits in the US

An article in Bloombergbusinessweek (June 3,2013) describes a plan to install a digital ID on tablet bottles to track them as they move through the supply chain. Individual companies would have to be registered in the Federal licenses and subject … Continue reading

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Software to track detailed flows from prescriptions to drug usage at the patient level

An article in the New York Times (May 16,2013) describes software that uses insurance records, claims etc to track individual drug prescriptions from doctors to patients to pharmacies, including refills, albeit without patient identifiers. But the data does include details … Continue reading

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Heavy Equipment monitoring and Energy Savings

An article in the Wall Street Journal (June 1, 2011) describes the use of electronic monitoring of heavy equipment (bulldozers, dump trucks etc) to decrease costs.  One contractor claims that his excavators were idling 48 % of the time in … Continue reading

Posted in Operations Management, Service Operations, Supply Chain Issues | Tagged , , , , , , , | 1 Comment