Tag Archives: Consumers

Upgradeable Cars – using software to improve performance

Posted on January 30, 2011 by aviyer2010

A New York Times article (January 30, 2011) describes the role of software upgrades to improve car performance. Several trends – cars being held on for longer periods by customers, increased use of computer technology to improve performance of cars, … Continue reading →

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“Windmade” product labels – consumer and product impact

Posted on January 29, 2011 by aviyer2010

An article in the International Herald Tribune (January 28,2011) reports a proposal in the Davos 2011 conference made by clean energy companies to introduce a “Windmade” label consisting of three blue swooshes.  The label will be on products that use … Continue reading →

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Adjusting the Supply Chain for Girl Scouts Cookies

Posted on January 27, 2011 by aviyer2010

A Wall Street Journal article (January 27,2011) describes changes being made to girl scout cookie supply chains to improve profits. First – variety is being cut to focus on just six SKUs which are estimated to save a penny per … Continue reading →

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The Impact of competitors imitating each other

Posted on January 26, 2011 by aviyer2010

A New York times article (January 25, 2011, B1) describes a decision by Sealy to start using a technology prominently advertised by its competitor, Simmons. The technology is a closed coil system used by Simmons, as against the traditional Sealy … Continue reading →

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Food Labeling – Who Decides

Posted on January 25, 2011 by aviyer2010

A New York Times article (January 25,2011, B1) describes competing proposals to label food. The Grocery Manufacturers Association announced a labeling scheme that highlights calories, fats etc but also beneficial nutrients like vitamins, protein etc.  But the Federal government claims … Continue reading →

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