An article  in  the  Wall Street  Journal  (April 3, 2015) titled “Hunger for Organic Foods Stretches the Supply Chain” describes both the rising demand for organically grown products and  the cost of transitioning to organics. The interim period has rising production costs,due to constraints  on fertilizer use without the organic label  on products. Should retailers share this cost to increase  supply rather than  leave it to producers? Given the long term environmental benefits,should costs also be borne by all rather than just organic product consumers?