An article published by Reuters (http://www.reuters.com/article/2013/03/28/us-retail-walmart-delivery-idUSBRE92R03820130328) titled “Wal-Mart may get customers to deliver packages to online buyers”, describes an idea where store customers could sign up to deliver orders to customers in their route in return for a discount on their bill. Using in store customers to deliver during their backhaul route home would save the costs of shipping via FedEx, UPS or USPS and avoid the courier costs, while enabling quick delivery. But will such a crowdsourced delivery mechanism ensure on time delivery and quality ? Will customers need to be certified and checked to ensure logistics reliability and will that increase the costs to the level charged by independent couriers employed by TaskRabbit or Instacart? Will WalMart sacrifice customer service to its instore customers or increase store customer loyalty by offering such opportunities ?